UBS Group AG is a Swiss multinational investment bank and financial services company co-headquartered in the cities of Zürich and Basel. It maintains a presence in all major financial centres and is the largest Swiss banking institution in the world.
The Translation Challenge
UBS wanted to promote its philanthropy services, which attempt to solve the world’s most pressing social and environmental issues, and needed their promotional material, detailing the range of services they offer, including advice, global initiatives, resources, support, and management, to be translated into several languages.
The Approach & Result
Bubbles ensure not only accuracy in translation but also retains the spirit of the message
Bubbles were tasked with translating the promotional material. The challenge was to ensure that the philanthropic essence of the message was neither diluted nor lost in the translation from the English text into the local languages.
Bubbles only use qualified, native-speaking translators that are subject matter experts. All translators are trained to not only ensure accuracy in translation but as marketing graduates experts with years of experience in the field, they are also able to retain the spirit of the message to generate the intended communication impact across language barriers.
As a result, the translated material produced by Bubbles reads as if it has been written in the language of the reader rather than a translated text. The proficient Bubbles translators followed Bubbles’ stringent quality control procedures and met the high-quality expectations of UBS, as they do for all clients.