From direct debits in Germany and mobile payments in China, to printed barcodes in Latin America, we might all shop online but we don’t all use the same payment methods.
From payment problems to a lack of relevant information, we look at the challenges international ecommerce companies must overcome to secure purchases from their global customer base.
Franchising is an often overlooked international expansion strategy but with the right approach and a supportive team, it offers highly profitable opportunities for many businesses.
Deliveroo has expanded into 14 markets in just five years, but how does it use translation and localisation services to help it communicate its brand on a global basis? Here’s a case study of the Deliveroo approach.
Not all translations are destined to be read in far off lands. As inbound tourism to the UK continues to flourish, businesses are stepping up their game to cater to the overseas market here at home.
Burberry has caused a social media outcry with its Chinese New Year photo shoot. It’s been deemed creepy by Chinese consumers. Can Burberry survive this fall from grace?
Growing your business internationally doesn’t have to involve complicated and expensive mergers or acquisitions. Instead you can simply target your existing overseas users more effectively with the help of language translation services.
Connecting with people is at the heart of all marketing. But how do you make this connection on a global stage with a very science and business-focused brand?
: Finding the right overseas partner can be a super-fast route to international expansion. The right partner offers local expertise and insights into working cultures and potential new markets.
Among the Brexit chaos, our clients are taking steps to ensure they can survive and thrive whatever the outcome of the process.